Monday, February 6, 2017

A live super bowl ad that was meant to fail #snickers

After all the hype built around the Snickers live super bowl ad, we all waited to see this new experiment either work and win big or fail miserably. but the live ad wasn't meant to work at all, instead, it was a continuation to their communication platform "you're not you when you're hungry".
The live ad failed to win, and it worked! even the mini teasers and live streaming that took place on snickerslive.com were just perfect.
watch it here.


No comments:

Post a Comment