After watching this TV spot from SGBL Bank, one can only bow in respect for a moving message.
With all what's going on in the country and with all the negativity roaming around and trying to burn what's left, SGBL dares to say no for giving up, no for surrender, yes for surviving, and yes for a new hope.
The mix between both, SGBL as a young bank and Marcel Ghanem as a pioneer in defending people's rights, resulted in a marvelous short film portraying the lebanese people survival spirit, their love for life, their tolerance and strength.
The well written script, releasing a different emotion with every word, is just enough but add to it Marcel's well know deep voice and it just becomes divine.
Hope that whoever watches this ad gets touched by it as i did and share it with his friends to spread the message of hope that we are missing those day.
#sharingthegood #sgbl60
Agency: Impact BBDO Beirut
Director: Misko Iho
Music composition: Khaled Mouzannar
Enjoy
With all what's going on in the country and with all the negativity roaming around and trying to burn what's left, SGBL dares to say no for giving up, no for surrender, yes for surviving, and yes for a new hope.
The mix between both, SGBL as a young bank and Marcel Ghanem as a pioneer in defending people's rights, resulted in a marvelous short film portraying the lebanese people survival spirit, their love for life, their tolerance and strength.
The well written script, releasing a different emotion with every word, is just enough but add to it Marcel's well know deep voice and it just becomes divine.
Hope that whoever watches this ad gets touched by it as i did and share it with his friends to spread the message of hope that we are missing those day.
#sharingthegood #sgbl60
Agency: Impact BBDO Beirut
Director: Misko Iho
Music composition: Khaled Mouzannar
Enjoy
